Casati kitchen light year set: leading light color home!
What will users pay attention to when buying high-end furniture? With the continuous development of integrated home decoration, suite products have gradually become a popular choice for consumers. GfK Zhongyikang's 2022 Household Appliance Market Statistics Report shows that 56% of users will consider directly choosing complete sets of household appliances. At present, all major household and home appliance brands have launched high-end complete sets of products in different series and colors. How should users choose?
In October of this year, Casati launched a light year series featuring dolomite white. This series includes 8 categories and 24 models, which is the most complete white series in the industry.
It is worth mentioning that after the realization of 2cm heat dissipation space, Casati continued to invest in R&D and innovation, and finally made the refrigerator and cabinet achieve zero flash seam and flat embedding. At the same time, it further integrated into the home space through rock white aesthetics and smart technology, bringing light color home textbook level samples.
Take the kitchen as an example. Users pay more attention to the design and innovation of kitchen space while meeting their daily cooking needs. As a result, whether it can ensure the beauty and integration of home design has become the focus of more families when purchasing home products.
However, many users bought refrigerators, kitchen appliances or washing machines home and found that the effect was not as perfect as they imagined. Take the refrigerator for example. Because of the problems of heat dissipation and door opening, "flash seams" should be left on both sides of the refrigerator. At the same time, the refrigerator with a larger volume is embedded in the cabinet, which usually has the problem of the body protruding. Many brands may not notice these details, but it brings users a lot of annoyance. To solve these problems, the original overall design and technology of the refrigerator must be subverted.
Li Chenglin, the global director of Casati Refrigerator, is a person who takes details very seriously. He led the team to invent the first zero distance free embedded refrigerator through 78 projects and more than 200000 experiments.
At the same time, in the design of the refrigerator door, they searched for dozens of solutions around the world, and adjusted them one millimeter at a time, so that the refrigerator could not only have 0 flash seams on both sides, but also the thickness of the whole machine was compressed to the standard depth of the cabinet, achieving the effect of flat embedding on the front.
It is the "trueness" of details that enables the new Casati Lightyear series to realize the aesthetic experience of boundless embedding. In the new generation of kitchens, the two sides of the Casati refrigerator have 0 flash seams, and the front is flush with the cabinet. The kitchen appliances and cabinets also achieve zero distance flush embedding effect. The overall kitchen space is perfectly integrated with the cabinet.
In the scene of smart living room, smart bedroom, smart bathroom and balcony, products such as air conditioner, washing machine, ice bar and water heater also break the boundaries between home and home decoration, integrate with the overall environment, and provide users with more artistic integrated home space and boundless lifestyle.
The "trueness" of details enables Casati to achieve a key breakthrough in integrated home design, while the "trueness" of scenes brings users a new active service experience. I don't know how to eat the food materials I bought. It's easy to be in a hurry when cooking. It's easy to get headache and cold if the air conditioner is blown for a long time. I don't know how to care for high-end fabrics; Users care about these problems, so Casati continues to "compete with others" and bring more active smart lifestyles to users through innovative scenarios.
After buying the food, it can be stored in the refrigerator through the food tube clip, and MRA low oxygen cellar technology can retain more nutrition. When the food is finished, the user will be notified to replenish the food. If he forgets to eat, he will be reminded to enjoy it in time.
The whole family has different dietary preferences. The refrigerator will also customize smart recipes according to everyone's needs, and smart cooking can be realized after linkage with kitchen appliances. At ordinary times, family members watch TV in the living room. The massive 4K resources of TV sets provide a movie watching experience comparable to that of cinemas. The air conditioner can "listen" to voice commands and can obtain comfortable air without manual operation.
The high-end fabric is delivered to the smart balcony, and the light year flat inlaid washing and drying integrated machine can be used for washing and drying, and smart protective clothing. Before going to bed, enter the smart bathroom and have a hot bath with just right temperature without making an appointment. When sleeping at night, the smart bedroom adjusts the air according to the user's sleep status to protect the family's comfortable sleep.
For the sake of users, the most intuitive result is user recognition and market feedback. In October this year, Mr. Tao of Yunjinfu Community in Huzhou City purchased 17 Casati appliances including refrigerators, washing machines and kitchen appliances at one time to build a full set of smart home scenes.
The latest November data shows that Casati's market share increased by 1.8% year on year. Up to now, Casati has been ranking top 1 in high-end industry for 6 consecutive years, and its overall share has leapt to top 2 in the industry.
